สำนักหอสมุดและพื้นที่การเรียนรู้ ขอแนะนำ Free e-Books ด้านการตลาด
Recommended free e-Books in the field of marketing

Digital Marketing Strategy

Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. This book analyzes the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM.
https://bit.ly/39i2O4E

101 Internet Businesses You Can Start from Home

This invaluable resource takes an in-depth look into the new American dream-running one’s own e-business from home. Starting with a guide to defining what is most important-time with family, a flexible schedule, financial freedom, and risk levels-this study moves into an investigation of how online business works, followed by profiles of 101 proven ideas guaranteed to fuel entrepreneurial thinking.
https://bit.ly/30qqO2U

Introduction to E-Commerce

How the term “E-Commerce” has been defined, how the Internet has enabled this type of business, what are typical categories of making business digitally, what are the advantages as well as the disadvantages of digital business, which technical and economical challenges have to be mastered when doing business electronically.
https://bit.ly/32HsN4m

The Art of Digital Marketing

This book presents an innovative methodology for successful digital marketing: start with the customer and work backwards. A campaign is only effective as it is reflective of the consumer's wants, needs, preferences, and inclinations; the DMI framework provides structured, implementable, iterative direction for getting it right every time.
https://bit.ly/3gxLHPu

Internet Integrity

Learn the strategies you need to make your business wildly successful online. Find out how to have a low cost, but effective website designed for you. This book is for anyone who wants a road map to build a profitable website for their business. You can profit online using these simple methods whether you're a small home based business, a local business, or an international corporation.
https://bit.ly/2CATqx8
Address 9/1 Moo 5 Phaholyothin Road, Klong Nueng,
Klong Luang, Pathumthani 12120
Tel 02 407 3888 press 2701, 2702
Email library@bu.ac.th
Copyright © 2020 LIBRARY AND LEARNING SPACE