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Behavior analysis and learning
Behavior Analysis and Learning is an essential textbook covering the basic principles in the field of behavior analysis and learned behaviors. Both active researchers, the authors are disciples of a coherent theory--experimental analysis of behavior--pioneered by B.F. Skinner. Using this theory as a base to explain human behavior, researchers must understand the interactions between an individual and his or her environment.

Theory and Research in Mass Communication : Contexts and Consequences
This updated edition presents a civic journalism treatment of the field of mass communication research. The sine qua non of the civic journalism movement seems to center around an implicit assumption that the human mind is an evolved part in the natural world, not a detached spectator as much traditional philosophy assumes.

English Grammar for the Utterly Confused
For students who want to learn the nuts and bolts of English grammar A generation ago, the United States public school system stopped formal instruction in English grammar and consequently created a legion of students and professionals notoriously weak in writing and language skills.

The Marketing Book
This fifth edition of the best-selling Marketing Book has been extensively updated to reflect changes and trends in current marketing thinking and practice. Taking into account the emergence of new subjects and new authorities, Michael Baker has overhauled the contents and contributor lists of the previous edition to ensure this volume addresses all the necessary themes for the modern marketer.

An Architect's Guide to Fame
This lively text provides a candid inquiry into the contemporary means by which architects get work and (for better or worse) become famous. In response to the reciprocal relationship between publicity and everyday architectural practice, this book examines the mechanisms by which architects seek publicity and manage to establish themselves and their work ahead of their colleagues..

Visibooks Guide to HTML & CSS
Visibooks™ makes every effort to ensure that the information in this book is accurate. However, Visibooks™ makes no warranty, expressed or implied, with respect to the accuracy, quality, reliability, or freedom from error of this document or the products described in it. Visibooks™ makes no representation or warranty with respect to this book's contents, and specifically disclaims any implied warranties or fitness for any particular purpose.

Dynamic Capabilities and Strategic Management : Organizing for Innovation and Growth
How do firms compete? How do firms earn above normal returns? What's needed to sustain superior performance long term? An increasingly powerful answer to these fundamental questions of business strategy lies in the concept of dynamic capabilities.

Growing Business Handbook: Inspiration & Advice from Successful Entrepreneurs & Fast Growing UK Companies
This eighth edition of The Growing Business Handbook is designed to be a practical guide for entrepreneurs and managers as they confront decisive points in the growth cycle in the coming months. There are over 50 expert contributions: the IoD and Kogan Page are grateful to all the expert authors for sharing their experience and knowledge so freely.

Adapt or Die: Transforming Your Supply Chain Into an Adaptive Business Network
Cut costs and control inventory an adaptive business network This book introduces the adaptive business network, a new method of business interaction that offers the ability to respond swiftly to changing market conditions, increase revenue growth, and lower overall cost.

Airport and Aviation Security
In the years preceding the terrorist attacks of September 11, 2001, the United States lacked a comprehensive national policy and strategy for aviation security. The United States approach to aviation security had largely been shaped by past events such as the bombing of Pan Am flight 103 in December, 1988. This book explores the national aviation security policy established by the President.
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